Techno Institute of Management Sciences is affiliated to Lucknow University, well established and known for their extra-curriculars and overall placements. The challenge they were facing was that of low visibility online. Many prospective students only came to know about the college from the Lucknow University admission cell. This was hampering their overall intake. Our goal was simple, to get Techno on the first page of Google in less than 10 months.
“I am very happy with the performance of the SEO team at IOS Ignite. We saw a 40% rise in overall admissions and doubled our number of admissions via online.” Mr. Rishi Agarwal, M.D TIMS, Lucknow.
From optimizing their website for targeted keywords to getting the on-page optimizations done, our tech and content team began work. Curating content that works best for both search engines and humans is the trick of on-page optimization. Once the on-page work was completed we began with local listings, directory listing and started to focus on well crafted blogs which were not only posted on the college website but also on guest blogs, Linkedin, Quora and shared extensively. Social Links, and back links were given utmost importance and we made sure all third party websites had accurate details.
Techno’s website was on the first page of Google for 73 Keywords.
6700+ leads were generated from the landing page alone.
Admissions rose by 40% overall.
Newly introduced courses like BFA, BJMC (started in 2017) saw over 100% jump in admissions.